Pay for the name…or pay for the impact?
A no-fluff guide to branded vs unbranded corporate gifts: quality, customization, and perceived value (minus the overspend).
Author Archive for: ravivrajan
Entries by ravivrajan
Cheap Stuff Is Expensive (Especially When Your Logo Is On It)
Procurement & Pricing • The hidden cost of “cheap” swag: reprints, complaints, brand damage, and stuff that gets binned.
Welcome kits that make It “OMG Nice!” Not “Oh… Okay”
Onboarding kit ideas—budget to premium—so new joiners feel welcomed, not “processed.”
Ariba, Punchout & Brand Stores: Procurement made easy.
Procurement & Pricing • What these systems actually mean, why procurement teams love them, and how to make the buying experience smooth.
THE TRASH CAN TEST: WHY SOME SWAGS GET KEPT (AND OTHERS GHOSTED)
Simple ways to predict if your swags will be used, kept, or quietly binned.
NEGOTIATION ISN’T A DISCOUNT HUNT – BUT A CLARITY HUNT
Procurement & Pricing • Stop chasing “best price” blindly—negotiate the levers that actually move cost, quality, and timelines.
EMBROIDERY VS PRINT: WHEN TO CHOOSE WHAT
Branding & Printing • Embroidery vs print—what to choose based on budget, fabric, logo detail, and how long you want it to last.
T‑SHIRT GSM EXPLAINED (NO YAWN GYAN)
Quick Tips • GSM vs GMS explained like a normal person (so you don’t overpay or underbuy).
